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Byredo is a European luxury brand founded in Stockholm in 2006 by Ben Gorham, with an ambition to translate memories and emotions into products and experiences. 
Byredo is reinventing the world of luxury through a new approach, where creation is led by emotions, expressing a full and limitless brand universe.

Founded ten years ago by Argentina-born botanist Julian Bedel.

Inspired by the transformative power of scent, the company creates olfactory symphonies never explored before.

Because of the scarcity of the ingredients distilled, Fueguia 1833 produces only limited series of fragrances: 400 bottles per batch, using the finest natural ingredients available at the time of production.

Conscious & sustainable, the company is vertically integrated:  for every step of the manufacturing process, from the sourcing of the ingredients, to the production of essences, and the creation of final products in the company’s own laboratory in Milan, Italy. 

Ingredients® creates toxin-free daily essentials formulated with organic, plant-based ingredients, in high concentrations to deliver optimal benefits.

Ingredients®, a line of radically transparent personal care products developed by The Art of Shaving Co-Founders

Myriam and Eric Malka, launches in the Middle East. For the first time, and in a striking departure from industry norms, Ingredients® lists every ingredient, including its exact formulation percentage, on the front of each product.

In an ever more gender fluid world, La Perla Beauty is the ultimate feminine beauty brand driven by a deep love of and respect for womanhood. La Perla Beauty is the ultimate beauty confidant for everyone who wants to express their unique femininity.

La Perla Beauty crafts mindful and luxurious beauty products and experiences to make women feel beautiful from the inside out and beyond.

Created in Parisian Ateliers, the brand offers full transparency in its approach: accessibility, a new niche, a new alternative in haute perfumery.

Transparency in formula, transparency on the creative approach and finally, transparency on the audacity.

Indeed the collection is unusual, unconventional, and fun, it offers a versatile scented journey to enrich and trigger the curiosity. 

Strong ties unite the brand with the Robertet Family house from Grasse an institution with exceptional and unique know-how for over 170 years.

Founded in 1885, by François Auguste Guerbois, the Spa Les Bains Guerbois quickly became the Parisian temple of beauty and well-being, where artists such as, Manet, Monet, Zola, Renoir, Proust and high society meet.

In 1978 the establishment, renamed Les Bains Douches, became one of the most famous night clubs in the world.

In 2015, Les Bains was transformed into a 5* boutique hotel and revived its club and Spa along the way.

It was while reading through medical journals that renowned dermatologist, Dr. Timm Golueke, came across a study that sparked his interest. The study examined the use of fern extracts in the complementary treatment of melanoma patients – with encouraging results. Upon further research, Dr. Golueke found several independent scientific studies proving that fern extracts contain valuable substances that positively affect all symptoms of genetically determined (intrinsic) and environmental (extrinsic) skin aging. Could it be that the royal fern had the potential to realize the dermatologist’s seemingly utopian vision: the creation of a complex of active ingredients that would cater to all the essential aspects of skin care?