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Revalue is a boutique business firm working across all the levers for your awareness and business growth.
We craft bespoke solutions to capitalize on strong differentiation and generate close ties between innovation, brand, marketing, content, retail, experiences and sales.
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Brand Builders &
Business Accelerators
Long-Term
Partners
Incubators, Strategists, Advisors, Masterplanners, Creatives
Content & Relationship Curators
We work with purpose, audacity and innovation.
We are chameleons and adapt rapidly with the generations
and the market evolutions. ​
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Strategic partners for b2b & b2c companies, and lifestyle, fragrances, cosmetics, fashion, watches & jewellery, or disruptive art projects.
Whether you are a key player, a rising brand, or a new comer, we will support your long-term establishment within the retail arena and with the right business, marketing, digital and communication levers.
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A 360 APPROACH TO ENSURE CONSISTENCY & VALUE​
What We Do
We build initiatives and build solutions to merge the old and the new
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Consulting & Advisory: Strategy & Business Development
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​Innovative & Bespoke PR: Press, Influencers, VIP Database
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​Curated Experiences: Pop-Ups, Events, Exhibitions, Workshops, Art Events
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​Branding: Narrative, Positioning, Digital Marketing, Content, Production
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​Distribution support, Retail Animation
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FRAGRANCE, ART & DESIGN EVENT
High-end, contemporary French perfumes, structured around one exceptional, carefully sourced natural ingredient.
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Matiere Premiere is embodied by Aurélien Guichard, a 7th-generation perfumer born in Grasse, raised in Paris and Grasse, who has always been collaborating with internationally renowned creative profiles to give birth to signature fragrances.
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Today Aurélien, one of the most successful Master Perfumers worldwide, offers with MATIERE PREMIERE a personal, contemporary approach to French high-end perfume creation. No other story but that of the work of a 21st-century perfumer, creating fragrances with a clear and direct message, designed with style, coherent formulations, and utmost respect for raw materials.
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MATIERE PREMIERE IS SOLD ONLINE ON OUNASS & BLOOMINGDALES.AE AND AT HARVEY NICHOLS AND BLOOMINGDALE'S
MATIERE PREMIERE STANDS FOR
RAW MATERIAL
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“Natural raw material is the essential basis of creation, for a perfumer. Its selection according to the terroirs, growth and transformation methods (from which its quality flows) is the starting point for an extraordinary creation; it is at the center of my conception, of a perfumer’s work.
It is part of our promise, and MATIERE PREMIERE holds it in its very name.”
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In 2016, Aurélien Guichard together with his family founded a Rose Centifolia organic farm (Ecocert®) in the Grasse region. He is the only Perfumer to own and produce his own Rose Centifolia.
Following a family and regional know-how, he cultivates thousands of Roses on an exceptional terroir, recognized as Intangible Cultural Heritage of Humanity by UNESCO in 2018.
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